Step One
Download the Sobeys/Safeway app to your device.

Join the Mid-Autumn excitement with Full Moon Savings! In East Asian tradition, some shops hang riddles from lanterns and customers can win rewards by solving them. This game brings that experience to life in a fun, interactive way with festive tile and match-up puzzles! Each weekly puzzle unlocks a special offer on Kim Phat products only found in our Global Market aisle! PLUS, every play gets you one step closer to a gift card giveaway! Whether you're a riddle rookie or a puzzle pro, everyone is a winner! Contest runs from August 27 to September 30, 2026. Offers valid until October 7, 2026.
Download the Sobeys/Safeway app to your device.
Create an account or sign in to your existing one - don't forget to link your Scene+ card!

Play weekly puzzles to win offers on Kim Phat products, and get entered into the gift card giveaway!
Every weekly puzzle you solve unlocks a new prize! Enjoy delightful offers on stellar East Asian products from our Global Market! Complete all five puzzles within the contest period, and be automatically entered to win 1 of 5 Empire gift cards for $150!

Win exclusive offers on different East Asian products each week and save on all your Moon Festival faves!

Complete all the puzzles to be automatically entered for a chance to win 1 of 5 Empire gift cards! (Valued at $150 each)

Discover a world of flavour with more incredible products from our Global Market. Browse produce, sauces, snacks, and more!
Full Moon Savings is a challenge-based contest that customers can participate in. To participate you must download the Sobeys or Safeway app, create an account and link your Scene+ card.
Prizes for this contest include discounts on Kim Phat products, and 5 gift cards for each banner valued at $150 each.
No, a pre-requisite of playing the game is downloading the applicable banner apps (Sobeys and/or Safeway).
Yes, you can complete the challenge once per week in both Sobeys and Safeway App. There will be a total of five challenges in total throughout the campaign period.
You can view the weekly challenge within the app. Please read the challenge instruction carefully to ensure you are properly completing the game.
The Scene+ Points Offer will be available within seventy-two (72) hours of completing the challenge. To claim this offer, you must first load the digital offer by clicking on the offers tab in the app. You must present and swipe or scan your Scene+ card during your next in-store purchase in a single transaction at the participating banner store. The qualifying purchase must be made by Oct 7, 2026. This offer excludes gift cards, deposits, and any other items not discountable or excluded by law or as we determine from time to time. We reserve the right to rescind the offer if we determine, in our sole discretion, there is abuse of the offer or unauthorized or ineligible use of the offer. This offer is subject to cancellation or modification at our discretion without notice.
Once your offer has been awarded and added to your account, you have until Oct 7, 2026 to redeem your offer.
All registered members can only play the challenge once per week (Thursday – Wednesday). If you have already completed your challenge for the week, you will need to come back the following Thursday when a new play is available during the Contest Period.
No you do not. It is completely free and you will receive an offer after completing the challenge.
If you have any questions regarding your lost Scene+ Card, please contact Scene+ for assistance. If you’ve already linked your card to your My Grocery Offers account, you can access a digital copy on the site or by flipping your mobile app into landscape mode.
If you have more than one Scene+ Card, use whichever card is currently linked to your account and use this same card when you are shopping. If you are unsure which card is linked, contact customer support
If you don't have a Scene+ Card, you can ask the cashier in store or at the customer service desk of your store. It is possible to register online for free at www.sceneplus.ca/register. You can then link your Scene+ number to your grocery account (Sobeys, Safeway, FreshCo, Foodland) and use your virtual or physical card in your mobile app to earn points while shopping in store.
If you have any questions regarding your Scene+ Card, please visit https://www.sceneplus.ca/
Make sure you have entered the correct Scene+ Card number. If it still doesn't work, please visit the customer service counter in store or contact our National Customer care team
Yes, you will still earn Scene+ points at any participating Sobeys, Safeway, Foodland, or FreshCo/Chalo! locations.
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