Start your Activia Challenge and get a chance to win* $5,000 worth of Scene+™ points to use towards groceries!
Take the Activia Gut Health Challenge by eating Activia twice daily. It's a delicious probiotic** yogurt you will love. Plus, when you buy $10 in Activia products and scan your Scene+™ card at checkout, you have a chance to win $5,000 worth of Scene+™ points to use towards groceries. Accept the challenge, and you might win in more ways than one!
Disclaimer: **Activia contains more than 109 CFU Bifidobacterium lactis per serving, a probiotic that contributes to healthy gut flora.
Participating Products
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Mini Rules
DANONE ACTIVIA IN-STORE CONTEST 2025-2026
(the “Contest”)
NO PURCHASE NECESSARY. Full Contest rules and no purchase entry method found at www.sobeys.com/danone-activia-contest. Contest runs from December 25, 2025 and ends on February 18, 2026. Open to legal residents across all provinces of Canada excluding Québec who have a valid Scene+ account, and who have reached the age of majority on the date they enter the Contest. There is one (1) prize to be won. The prize consists of 500,000 Scene+ points (ARV $5,000.00 CAD). The prize has no equivalent cash value, is non-transferrable and no substitutions will be made. Correctly answered skill testing question required. Odds of winning depend on the number of eligible entries received.